Review: Meet Arman Gulati (Amol Parashar) den pay taishi CEO whose entrepreneurship is never tarnished by his botched new business plans. His partner in crime is his best friend Vivek (Kavin Dave), an accountant with wits and a andh bhakt from all bhagwans by rote. Together, they conjure up a massive money-making plan to fix millions of black money after PM Modi declares demonetization in the nation. But they are in a mess, because the source of this black money is the poorly earned income of the politician Gautam Acharya (Gulshan Grover).
It’s an exciting premise, with a whimsical rendition by debutant director Rishab Seth, giving a funny twist to one of the most important events in recent history. Writing is full of puns, gags, and sarcasm, and a lot of it ends up successful. Having a star cast of talented actors is a huge plus. Audiences can relate to the ambition of their characters who are street smart and cocky when it comes to making quick money. The idea of â€‹â€‹demonetization is cleverly used to lay the foundation of the story, but it also feels beyond a certain point, with too many characters and conflicts.
Amol Parashar is brilliant once again as a risk-taking young Arman whose motivation to start new businesses is enviable. Amol’s portrayal of the character is believable as he keeps coming up with ideas for people to post anything online – from maids to mothers. As his trusted friend, Kavin Dave offers good support and Smriti Kalra makes a confident debut as Neha, who knows how to assert herself in a male-dominated setup. Gulshan Grover aptly plays the funny bad man who doesn’t scare anyone. Much of the movie’s entertainment comes from its hilarious punch lines, even if the situation isn’t exactly funny. The songs are neither melodious nor memorable and only contribute to the running time.
Overall, “Cash” is a refreshing take on a serious event that had a profound impact on the economy. Although he never deals with the seriousness of demonetization, director Rishab Seth gives us enough fun moments to invest our time in.